Tuesday, March 31, 2009

SHOE COMPANY OF THE DAY: FRYE




I've been very impressed over the last few years with the transformation this brand went through (and continues to pull off). To be able to take a brand known for basically one thing (not unlike converse or doc martens) and expand it into a diverse range of women's shoes while still maintaining a certain rugged, Americana, craftsman-like sensibility is really a feat. Docs have tried to expand to more styles beyond the lace-up boot but they really don't stand on their own nearly as well as the assortment from Frye. A sampling...

















I have a secret crush on so many of these shoes that if my other shoes knew they'd be jealous.
The color range is just right--not too solemn--throwing in some wide-open-country brights like yellow and sky blue.
The heels are substantial without seeming overly chunky, the hardware and studs are a little macho. The simplicity and finesse of the details strikes a nice balance.

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